I believe so strongly in the mission of the company - "beauty products should be made with health and safety in mind - because beauty should be good for you." And this is a company devoted to progress. They are making safer products you can trust.
There are more than 80,000 chemicals on the market today. And the US has not passed a major federal law to regulate the safety of personal care products since 1938. Europe has banned more than 1400 chemicals for beauty products while the US has partially banned 30.
With that said, several months ago I started replacing my face wash, face cream, eye cream, concealer and now have fully replaced my regime with Beautycounter and I am loving it.
I am loving it so much I became a consultant! I'm passionate about making women feel and look great. If you're interested in trying some products, feel free to stop by the shop or message me, I'd love to give you some samples to try!